Nick Saraev Daily Update Friday, July 18

AI Automation Money-Making Insights

Key Money-Making Insights

Nick emphasizes testing at scale with 1,000-1,500 leads minimum before judging campaign effectiveness, and recommends passing platform costs through as separate expenses to maintain clean pricing. Quality personalization in outreach beats volume alone, with proper funnel analysis being critical for identifying and fixing conversion bottlenecks.

Top Money-Making Q&As

Question 1

Should you include the pricing of tools like Make.com or N8N in your client fees, or pass them through as separate expenses?

Pass them through as separate, itemized expenses. Make it explicit clients are paying platforms directly. Cleaner, keeps you from being liable, and avoids confusion.

Question 2

How many leads should I contact with a three-step campaign before judging if my offer works? How long should I test before changing?

Send to 1,000–1,500 leads before making a decision. Test at least a week at 1,000 emails/week. Review results every Sunday. Pick the better performer and move on.

Question 3

What if I'm doing 2–4,000 Instagram DMs and 2,500–5,000 cold emails but still have no clients? Any tips?

Volume is good, but quality matters more. Personalization is key—most people mess up the icebreaker. Review your copy, ensure your icebreakers are tight. Also, check each stage of your funnel for leaks: interest, meetings, show-up rates, closing. Fix the weak link.

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